Case Studies

Our clients' success

Get to know some of our clients, their journeys as successful business leaders, and how they address today's most pressing challenges.

You will hear about how collaboration with BlueOcean brought an experienced collection of people with a diverse set of skills to bear on their business challenges and helped them achieve their goals. 

We hope these insights will help you in your own journey, whatever success looks like for you.

Amanda Wells, Kilwell Fibrelab

Creating a new legacy for the next generations.

CLARITY AND CONFIDENCE
Delivery of a Customer-Centric Marketing Strategy, to form the framework for brand and marketing direction.

NEW GROWTH OPPORTUNITIES
Strategic and tactical marketing work providing the tools to move confidently into new markets

PAIN RELIEVED
Instant access to set of expert marketers, designers and technical meant instant relief of resource headaches

STRATEGY TURNED INTO ACTION
Breaking into new markets, executing strategic business to business marketing and savvy advertising

Ben Willis, Orb Medical

On a mission, together.

DIRECTED, TARGETED GROWTH
Strategic and tactical Sales & Marketing work focussed on value-creating activities that matter.

TURNKEY RESOURCE
A expert and experienced team of strategy-led marketers, designers and technical developers: on tap when needed

CLARITY AND CONFIDENCE
Delivery of a Customer-Centric Marketing Strategy, to form the framework for brand and marketing direction.

STRATEGY TURNED INTO ACTION
Breaking into new markets, executing strategic business to business marketing and savvy advertising

Julie Hayes, BeeNZ

Developing Better Opportunities

INTERNATIONAL GO-TO-MARKET 
Market Penetration Strategy, allowing the brand to break into important new international markets

LASER-FOCUSSED VALUE PROPOSITION
Keeping the Value Proposition clear and secure while undergoing change.

COMPREHENSIVE UNDERSTANDING 
A deep knowledge of the end-consumer to populate the customer journey

DIGITAL TRANSFORMATION
A new eCommerce engine plugged into new markets 

Mark O’Brien, Aluro Healthcare

Building a Trust-Cycle

A VOICE THAT STANDS OUT
In a market where everyone looks the same, Aluro has made it's message memorable

SMARKETING ALIGNMENT
Sales and Marketing are now working together as a tight-knit unit

PLENTY IN THE PIPE
Communications, thought leadership and lead generation filling the funnel

SALES INTELLIGENCE
If a prospect is close to raising their hand, sales know about it 

Dr Adam Durning, The Dentists

Unite the group. Deliver better patient outcomes.

A UNITED GROUP
Delivery and Execution of a comprehensive Patient-Centric Marketing Strategy united the group.

LOOKING GOOD
A fresh new brand and design throughout every touchpoint married the presentation to the high-quality patient experience

BETTER OUTCOMES
An aligned set of tools and digital assets driving success for staff, and better outcomes for patients

Shradha Williams, Piksters + Aluro Healthcare

Aligning B2B + B2C

DEVELOPED AT PACE
Piksters NZ launched successfully with lightning speed.

MARKETING SMARTS
A smart mix of value proposition creation and creativity placed the product where customers could understand it.

SELF FUNDING
The brand needed to stand on its own two feet, and support its own growth. 

PUNCHING ABOVE ITS WEIGHT
Our market may be smaller than overseas markets, but we can punch above our weight.

Lloyd Lusty, Lake Taupō Holiday Resort

An Independent, Long-Term Growth Strategy.

ALIGNED MARKETING EXECUTION
Aligned, Strategic Marketing Execution, allowing the team to get on with what they do best - hosting kiwi families in small slice of paradise

A 36% INCREASE IN ONLINE RESERVATIONS
Online bookings are the lifeblood of a holiday park. These were increased by 36%, driving great revenue results.

A 10:1 RETURN ON INVESTMENT
...on their overall engagement with BlueOcean, driving year on year growth, year after year

AN ICONIC NEW BRAND
LTHR's iconic new brand and digital identity sets them apart from the rest of the industry, to stand out and be remembered

Sonja Herrmann, Jet Park Hotels

Substantial Increases in Revenue

SCALED FOR FUTURE GROWTH
Aligned, Strategic Marketing Execution, allowing the team to focus on structured growth

REDUCED COST OF ACQUISITION
A clear value proposition and targeted marketing, improving conversions

INCREASED KNOWLEDGE
Key staff skilled-up in marketing strategy and action

ACCELERATED PERFORMANCE
Showing substantial increases in revenue, bookings and enquiries

Kayla Emery, Complete Access Scaffolding

Gaining Competitive Advantage in a Red-Ocean Market.

HUGE GROWTH IN NEW OPPORTUNITIES
Strategic and tactical marketing work providing the tools to move confidently into new markets

A BOLD, DIFFERENTIATED POSITION
A bold, differentiated brand and marketing positioning that is centred on value creation

ALIGNED STAFF & CUSTOMERS
Delivery and Execution of a Strategy & playbook that aligns staff and customers for shared success

A BUSINESS THAT STEPS UP
The sum of all parts resulted in a business that Steps Up - tangible financial results, and a team committed to putting their best foot forward