B2B INSPIRED

Harmonising B2B sales and marketing with: Sonja Webb

OfficeMax Marketing Manager
Sonja on

Harmonising B2B sales and marketing

Embark on a transformative journey with us as we welcome the brilliant Sonja Webb of OfficeMax to "We Do B2B." Sonja, a maestro of revenue enablement, pulls back the curtain on how the alignment of sales and marketing departments can electrify your team's performance. Witness how, through the strategic implementation of Seismic, OfficeMax has created a symphony of synchronized efforts that not only bolster sales but also forge a dynamic customer experience.

This episode explores:

  • Insights into the alchemy between sales and marketing
  • The power of personlised, automated collateral
  • A harmonious partnership of revenue enablement and brand awareness
  • Bridging the gap between sales and marketing teams
  • Growth potential and seamless collaboration


Connect with Sonja on LinkedIn

Connect with BlueOcean on LinkedIn 

Watch Harmonising B2B sales and marketing on YoutTube Listen to Harmonising B2B sales and marketing on Spotify Listen to Harmonising B2B sales and marketing on Apple Podcast

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TEAM AWARDS

TVNZ NZ Marketing Excellence Awards
Excellence in B2B Marketing Strategy, finalist 2023

Interactive Media Awards
Best in Class for UX Design and Implementation, 4 times winner
Best in Class for UX Design and Implementation, 18 times finalist

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